Reviewed · JEEP SAFARIS
Signature Wine Tastings, Skywalk, Nature 4×4 Open Roof Expedition
Madeira tastes better from a mountain track. This full-day outing pairs open-roof 4×4 driving with vineyards, Madeira wine, and the Cabo Girão Skywalk, so you get far more than a standard tasting room visit. I especially like the mix of thrilling off-road routes and relaxed wine stops, plus the hotel pickup that removes the fuss of getting around Funchal. The main caution is that wine availability and tasting quality can vary, and lunch costs extra.
You spend about seven and a half hours moving from Funchal to the island’s high viewpoints, northern wine country, a deep central valley, and Camara de Lobos. The 15-person maximum keeps this from feeling like a large coach outing, but a shared 4×4 means the pace and atmosphere depend partly on your group. Guides such as Rui, Gil, Reuben, André, Diogo, and Paolo have earned especially warm praise for safe driving, humor, local knowledge, and good route choices.
In This Review
- Key points at a glance
- Why this Madeira wine tour works so well
- Starting in Funchal with an easy pickup
- Cabo Girão and the glass platform
- São Vicente: vineyards with a sense of place
- Serra de Água and the mountain roads
- Camara de Lobos and Madeira wine
- Lunch costs extra, but it may be worth it
- What the 4×4 format feels like in practice
- Who should book this experience
- Is this Madeira wine and 4×4 tour worth booking?
- FAQ
- What is included in the tour price?
- Is lunch included?
- How much does Cabo Girão cost?
- Where can I be picked up?
- How many people are in the group?
- Can I cancel for a full refund?
Key points at a glance

- The 4×4 ride is a major attraction: Narrow mountain roads, muddy tracks, and off-road shortcuts often become the day’s most memorable part.
- Cabo Girão adds a proper wow moment: The glass platform looks over the coast from one of Europe’s highest sea cliffs, with a €3 entrance fee.
- São Vicente brings wine into its setting: You see vineyards and learn how wine is made instead of simply standing at a tasting counter.
- The wine stops are not identical: One may focus on table wine, while the Madeira wine lodge offers fortified wine tastings.
- Lunch is optional and extra: Portions can be generous, and the coastal setting has received strong praise.
- Bring a jacket: The open vehicle can feel breezy, and rain is possible even when Funchal looks pleasant.
Why this Madeira wine tour works so well

The smart idea here is the pairing. Madeira is not an island you understand from a tasting room alone. Steep roads, scattered vineyards, sea cliffs, and mountain valleys explain why the wines taste distinctive. This outing lets you see those places while also giving you time to sample the local product.
I like that the day does not stay on the main road. The 4×4 vehicle can handle narrow and muddy routes, old mountain roads, and rougher tracks that would not suit an ordinary minibus. Guides have also taken scenic shortcuts and adjusted the route to suit conditions, including making the most of brief dry spells for open-top driving.
The tour is not only about Madeira fortified wine. A vineyard visit in São Vicente may feature local table wines, followed later by Madeira wine at a dedicated lodge in Camara de Lobos. That distinction matters. If you expect every pour to be classic fortified Madeira, you may feel let down at the first stop. If you enjoy comparing local wine styles, the wider range makes the day more interesting.
The experience costs $107.68 per person. That is a fair price for roughly 7.5 hours when you consider the guide, transportation, pickup and drop-off in central Funchal, insurance, tastings, and several major sights. You still pay €3 for Cabo Girão and your lunch, so budget a little beyond the advertised price. Even so, the combination of transport and off-road sightseeing gives this outing stronger value than a simple winery visit.
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Starting in Funchal with an easy pickup
The day begins at about 9:00 a.m. Pickup is free in central Funchal from roughly 8:45 to 9:00, or near the port from approximately 8:40 to 8:50. That timing is useful if you are staying in the center or arriving by cruise ship, though cruise passengers need to watch the clock carefully.
Pickup outside central Funchal costs extra. Check this before booking rather than assuming all Funchal addresses qualify. The vehicle has Wi-Fi, and the operator says the vehicles are sanitized with ozone. Hand sanitizer, first-aid provisions, safety instructions, and insurance required under Portuguese law are also included.
You share the vehicle with no more than 14 other people. That is small enough for a more social day and a guide who can answer questions, but it is still a group tour. If you prefer long, quiet stops or a private schedule, this will not feel as flexible as a private outing.
Guide quality makes a real difference here. Rui is often praised for being warm, focused, amusing, and a careful driver. Gil has been particularly good at pointing out local plants, wildlife, and daily life. Reuben, André, Diogo, Paolo, Christopher, and other guides have also been singled out for making the day lively and safe. You cannot request a particular guide with certainty, but the guiding team appears to be one of the tour’s strongest assets.
Cabo Girão and the glass platform

The first major stop is Cabo Girão, billed as Europe’s highest cliff. The attraction is the glass-floored Skywalk, which projects above the coast and gives you a dramatic look down toward the sea and Madeira’s shore.
The stop lasts about 40 minutes. That is enough time for the viewpoint and photographs, but not an extended visit. The €3 admission fee is not included, so carry a little extra money.
Cabo Girão is a classic Madeira viewpoint, yet it earns its place here because it gives you an immediate sense of the island’s steep terrain. After Funchal, you quickly move from city streets to a sheer coastal drop. The Skywalk itself is brief, but the view is the point.
A practical note: the open vehicle and high viewpoints can feel cooler than expected. Bring a light jacket, even if the morning in Funchal is sunny. Rain does not necessarily ruin the day, but visibility at Cabo Girão and the mountain roads can change quickly.
São Vicente: vineyards with a sense of place

The longest stop is São Vicente, lasting about two and a half hours. This is the heart of the wine portion, with vineyards and visits connected to Madeira’s main producers.
I value the time allowed here. A rushed tasting teaches you little. The better version of this stop includes a walk or guided look around the vineyard, an explanation of the winemaking process, and a tasting paired with small finger foods. The setting matters too. A mountainside vineyard gives you a clearer idea of the work required to grow grapes on a steep volcanic island.
The wine selection can be generous, but it is not guaranteed to be the same on every departure. One version of the stop centers on table wine rather than Madeira fortified wine, and occasionally a particular Madeira wine is unavailable. The guide may then substitute another stop or activity. This is the tour’s clearest weakness for serious Madeira wine fans.
Go in expecting a broad local wine experience rather than a tightly controlled masterclass. You might taste dry or table wines in São Vicente, learn about production from a local host, and later sample several types and ages of fortified Madeira wine. That range is more useful than drinking only one style, but it can feel uneven if the first producer does not match your expectations.
The tasting experience has also varied in generosity. Some departures have featured ample pours and a strong selection, while another stop has been described as offering samples so small that tasting them was difficult. If wine is your central reason for booking, keep this in mind. The tour’s value rests on the full combination of scenery, driving, and wine, not on a guaranteed formal tasting format.
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Serra de Água and the mountain roads

Serra de Água is a 30-minute stop in a valley at the center of Madeira. It is shorter than São Vicente, but it gives the day a different rhythm.
Here, the 4×4 setting makes sense. The route through Madeira’s interior is not merely a transfer between wineries. You are crossing steep country, with mountain roads and views that show how dramatically the island rises away from the coast.
The off-road sections are often the surprise highlight. Drivers have taken the vehicles along narrow passages, muddy tracks, and old mountain routes. On some departures, passengers have been able to stand up through the open roof while the vehicle moved along suitable sections. That sounds thrilling, but the important detail is that guides are praised for keeping the experience controlled and safe.
This is not a high-speed thrill ride. Expect bumpy roads, tight turns, changing weather, and an occasional jolt. If you have back problems, dislike rough transport, or want a calm sightseeing day, the 4×4 element may be tiring. If you enjoy a little adventure, it adds real character and takes you closer to rural Madeira than a regular coach can.
Camara de Lobos and Madeira wine

The final major area is Camara de Lobos, a traditional fishing village west of Funchal. The stop lasts about an hour and ten minutes and includes a Madeira wine lodge.
Camara de Lobos brings the day back toward the coast and gives the fortified wine its proper setting. At the lodge, you can expect an introduction to Madeira wine followed by samples of different types and ages. The experience is more focused than the vineyard visit, since the subject here is the island’s famous fortified style.
This stop can be especially useful if you are new to Madeira wine. You will hear the basic differences between styles and see why age and production methods matter. The tasting also gives you a chance to decide what you actually like before buying a bottle in Funchal.
Do not assume the lodge will make the entire wine day perfect. Small pours have been an issue on at least one version of the tasting, and the quality of the presentation may depend on the host on duty. Still, the stop fills an important gap in the itinerary by giving Madeira’s best-known wine its own dedicated visit.
The village itself adds variety. You are not spending seven hours moving from one indoor tasting room to another. Fishing traditions, coastal views, and the wine lodge create a more rounded picture of the island.
Lunch costs extra, but it may be worth it

Lunch is not included, though the tour may stop at a coastal restaurant with sea views. You should have enough money for a meal and drinks, and you should not expect a quick snack unless the group arrangement says otherwise.
The food has received strong praise, with generous portions and a pleasant setting. One account described portions as enormous, so arriving hungry is sensible. Another praised the meal as high quality and reasonably priced, which is welcome because organized tours do not always choose memorable places for lunch.
The trade-off is control. You may not choose the restaurant, menu, or exact lunch timing. If you have dietary needs, confirm what can be accommodated before booking. If you would rather save money, you can skip lunch, but check how the stop works with the group schedule.
What the 4×4 format feels like in practice

The open-roof vehicle is not a minor transport detail. It changes how you experience Madeira. You get wider views, more wind, and a closer sense of the road, but you also lose some protection from rain and cool mountain air.
The drive may include narrow lanes and muddy sections. Guides such as Gil and Rui are praised for making the routes entertaining without sacrificing safety. Their running commentary can also point out local plants, animals, and parts of island life that you might otherwise miss.
Weather is the main variable. A wet day can reduce views, but guides have still made the outing enjoyable by adjusting the plan. The open roof may be closed when rain arrives, and a jacket remains useful even when the roof is open.
There is also a social side to the vehicle. You sit close to your group, share the bumps and laughs, and often end up chatting with people from different countries. That can make the long day more enjoyable, but it also means you have little personal space.
Who should book this experience
I would recommend this tour if you want several Madeira highlights in one day and enjoy active sightseeing. It suits you especially well if you like:
- Wine tastings with scenery and local context
- Mountain roads and a mild off-road adventure
- Hotel pickup and a full-day plan
- A small shared group rather than a large coach
- A mixture of viewpoints, villages, vineyards, and food
- Friendly guiding and plenty of informal conversation
You may want another option if you are a serious wine collector seeking a carefully controlled tasting, because the wines and pour sizes can vary. You should also think twice if rough roads, open vehicles, or changing weather make you uncomfortable.
Cruise passengers can book it, but timing deserves attention. Some groups have felt rushed at stops because they needed to return to the ship. If you are on a tight port schedule, confirm the drop-off time before paying.
Central Funchal pickups are free, but addresses outside the central area cost extra. The tour is offered in English, and confirmation arrives when you book. Most people can participate, though the rough 4×4 ride is worth considering if mobility or comfort is a concern.
Is this Madeira wine and 4×4 tour worth booking?
For $107.68, I think this is a strong choice for a first or second day in Madeira. You get transport, a local guide, two very different wine experiences, the Cabo Girão viewpoint, mountain roads, São Vicente, Serra de Água, and Camara de Lobos in one well-filled day.
Book it if you want the island’s scenery and roads to be as important as the wine. The best moments may come from a guide taking an unexpected shortcut, opening the roof between showers, or explaining a view while the vehicle climbs a narrow track.
Skip it if your priority is a polished, wine-focused seminar with predictable producers and generous pours. For most people, though, the mixture is the appeal. The 4.9 out of 5 rating and 97 percent recommendation fit the experience: the guides and off-road driving are the safest reasons to book, while the wine portion is enjoyable but slightly less consistent.
FAQ
What is included in the tour price?
The price includes a professional local guide, free pickup and drop-off in central Funchal and near Funchal Port, wine tastings, a guided vineyard visit, transportation, insurance required by Portuguese law, safety instructions, first-aid support, Wi-Fi, local taxes, vehicle ozone sanitation, and hand sanitizer.
Is lunch included?
No. Lunch is not included, so you must pay separately if you choose to eat at the restaurant used during the tour.
How much does Cabo Girão cost?
The entrance fee is €3 per person and is not included in the tour price.
Where can I be picked up?
Free pickup is available in Funchal’s central area between about 8:45 and 9:00 a.m., and near Funchal Port from approximately 8:40 to 8:50 a.m. Pickup outside the central area has an extra fee.
How many people are in the group?
The tour has a maximum of 15 travelers.
Can I cancel for a full refund?
Yes. You can cancel at least 24 hours before the experience start time for a full refund. Cancellations or changes made less than 24 hours before the start time are not accepted for a refund.
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